Tag: media

2024 Black Friday Recap: Smarter Shopping with AI and a Surge in Mobile Transactions

Salesforce has released the latest data on Black Friday shopping trends, based on an analysis of over 1.5 billion consumers' shopping carts. Globally, online...

Global Anxiety Over Disinformation and Cyber Threats: How Poles Rank Above Average in Fear Levels

"World Affairs" is an annual report created by Ipsos in which respondents answer key questions related to social threats. This year's study involved 23,000...

PTWP Group Reports 28% Revenue Growth in Q3 2024

In the third quarter of this year, the PTWP Group generated PLN 16.3 million in sales revenue, marking an increase of 28 percent compared...

Developers Call for Immediate Reforms to Boost Social Housing in Poland

The development industry is responsible for 98 percent of apartments in multi-family buildings. However, it is not able to meet all social needs in...

Strong Q3 for Bloober Team: Subsidiaries Shine and Profit Soars by 183%

The net profit of Bloober Team Capital Group has increased by 15.6 million PLN after the first three quarters of this year, a 183%...

EUR/USD in reverse. Weaker data and lack of support for the euro.

Thanksgiving is a day when Americans switch off the stock market charts. The absence of US investors was supposed to be an opportunity for...

Gaming Factory records 18% increase in net revenue y/y after three quarters of 2024

From January to September of this year, Gaming Factory, a video game developer and publisher listed on the main market of the Warsaw Stock...

Marcin Jeziorski Becomes CEO of Lifetube, Poland’s Leading Influencer Marketing Agency

The leader in the influencer marketing and creator economy segment is changing its CEO. Jakub Różycki, the incumbent CEO, is bidding farewell to the...

CPS GfK Becomes YouGov

Ten months after being acquired by YouGov, Consumer Panel Services (CPS GfK) is officially changing its brand name to YouGov. This marks the beginning...

Trump’s announcements weaken CAD and MXN, yen gains on speculation about BoJ rate hike

Recent announcements from Trump have adversely affected the valuation of the Canadian dollar and the Mexican peso. On the other hand, the Japanese yen...

Can AI Replace Writers? Royalties, Rights, and the Future of Creativity

The issue of using the works of authors to train artificial intelligence algorithms is becoming increasingly controversial. Some authors categorically forbid the use of...

Black Friday Deals Amid Rising Costs: Consumers Seek Bargains but Question Value

69% of consumers worldwide make use of Black Friday sales 64% question the actual value of promotions 45% worry about whether they will...

Administration, finance sector and IT need to strengthen open source security

According to the Open Source Maturity in Europe report from 2024, the IT industry (37% of responses), government administration (36%), and education (30%) can...

Artificial Intelligence Revolutionizes Marketing. AI Tools Breathe New Life into Traditional Advertising Forms

Research by GroupM suggests that half of all media investments will soon be based on decisions assisted by artificial intelligence (AI), and by 2028,...
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