Nearly 70% of marketing strategies currently incorporate artificial intelligence, and in influencer campaigns, almost half do, according to research by Danish firm Influencer Marketing...
Salesforce has announced that the upcoming Cyber Week is expected to bring in 311 billion dollars in global sales. Consumers are eagerly waiting for...
New openings dominated by shopping parks and a decrease in vacancy rates - the commercial real estate market in Poland is performing well.
The commercial...
This year's holiday shopping season may be particularly challenging for retail merchants, as they compete for customers with lower purchasing power than in previous...
Marketplace platforms are already the most popular shopping model in Europe, and their role continues to grow. This is especially true for entities from...
Meta Shares, the owner of Facebook and Instagram, are down over 16% before the US markets open despite very strong first-quarter results that exceeded...
Since February 17th, the Act on Digital Services began to apply universally in all EU member states, including Poland. The EU regulation regulates the...
The upcoming elections in over 50 countries, including the USA and Poland, are likely to encourage creators of harmful content to increase their activities...
The Digital Services Act (DSA) is a European Union (EU) regulation that governs the operation of online service providers. It is worth remembering since...
The "Debutantes '23" study, conducted just before the parliamentary elections, showed that environmental and air quality issues are not high on the list of...
In the holiday season of 2023, the highest average discount rate was recorded since 2020. Another noticeable trend is the significant increase in purchases...