After the first three quarters of 2025, Selena Group continues its upward trend, significantly improving its performance across key financial indicators. The company generated EUR 27.4 million in gross profit, marking a year-on-year increase of more than 30%. Net profit from continuing operations also rose sharply, surpassing EUR 22.1 million, a result 37.2% higher than in the same period last year.
These results highlight the company’s financial stability—an outcome of a business model that Selena Group has steadily built over recent years, focused on cost efficiency and product competitiveness. This confirms the effectiveness of the Group’s strategic direction, especially given the persistent financial risks faced by companies in the construction sector, including weak market conditions in Poland and across Europe, regulatory unpredictability, inflation, high energy prices and cost pressures.
The latest data from Statistics Poland (GUS) further illustrate the challenging environment. The analysis of Poland’s residential construction sector after three quarters of 2025 shows a 13% year-on-year decline in building permits issued—over 20% fewer for developers—and an 8% drop in housing starts compared with the same period in 2024. These trends naturally affect companies operating in the construction chemicals industry.
Despite this backdrop, Selena Group managed to increase its gross margin (GM) to 34.9%, up from 34.2% a year earlier. Operating profit (EBIT) reached EUR 35.3 million, compared with EUR 28.6 million in the first three quarters of 2024—representing 23.5% year-on-year growth.
What Drove This Upward Trend?
“Selena Group’s stable financial results are the outcome of clearly defined goals and consistent execution,”
said Sławomir Majchrowski, CEO of Selena Group.
“We put significant effort into systematic cost reductions, supported by increasingly advanced analytical tools. This allows us to make faster business decisions. We continuously optimise production costs by improving utilisation of production capacity, and we are shifting our sales structure towards higher-margin products. We are also working intensively to integrate and streamline processes across the Group, especially back-office operations, which improves resource efficiency.”
The CEO emphasized that periods of stagnation are not a time for companies to stand still—they are a time to identify and take advantage of selective opportunities.
Economic Slowdowns Can Reveal Strategic Opportunities
“Contrary to appearances, economic downturns are an opportunity to carefully analyse market conditions—to identify undervalued areas, product niches or geographical markets that may gain importance,”
said Aleksander Solski, Management Board Member for Finance at Selena Group.
“With this in mind, we aim to follow a management approach that combines financial discipline with readiness for proactive action—especially in the development of product innovations and entry into new market niches.”
Strategic Investments in Thermal Modernisation
This approach is reflected in the company’s major investments in recent years, particularly in the field of thermal modernisation—a segment the Management Board considers one of the most promising and profitable in the construction value chain over the coming years. Experts estimate that in 2025 the Polish thermal insulation materials market will be worth more than PLN 11 billion.
“We recognised this trend several years ago, which is reflected in our investment policy. A key transaction this year was the consolidation involving the acquisition of a controlling stake in IZOLACJA – JAROCIN S.A. and 100% of shares in PHP TES,”
Majchrowski explained.
This strategic direction also includes:
- the 2023 acquisition of Imperalum, a Portuguese manufacturer of bitumen roofing membranes;
- progress on launching a glass wool production plant in Szerencs, Hungary, in cooperation with Masterplast.
Future Focus: Innovation and Regulatory Readiness
In the coming years, Selena Group will continue to focus on developing strong, innovative products tailored to real needs of contractors and distributors, adapted to local markets, and compliant with increasingly advanced EU and national regulations.
One example is the ongoing public consultation on changes to Poland’s Technical Conditions (Warunki Techniczne). In the long term, these regulatory updates create an acceleration lane for the sector, as the market will demand modern, energy-efficient and sustainable solutions—especially in thermal modernisation. Selena Group is actively preparing to meet this growing demand quickly and effectively.
Source: https://ceo.com.pl/grupa-selena-z-ponad-30-wzrostem-zysku-brutto-po-trzech-kwartalach-2025-r-22821
