Polish Developers Report Higher Q1 2026 Apartment Sales, but Buyers Remain Cautious

REAL ESTATEPolish Developers Report Higher Q1 2026 Apartment Sales, but Buyers Remain Cautious

How did residential developers perform in the first quarter of 2026? Did they sell more apartments than a year earlier? What factors had the greatest impact on results, and what trends can be seen on the market? The survey was prepared by real estate website dompress.pl.

Tomasz Kaleta, Managing Director for Sales and Marketing at Develia

In the first quarter of 2026, we sold 860 apartments. This was a level similar to the fourth quarter of 2025 and at the same time around 10% lower year on year, mainly due to the low level of reservations at the end of 2025. At the same time, we handed over 1,205 units to clients, more than twice as many as a year earlier.

Demand was positively influenced, among other factors, by improved creditworthiness among buyers and earlier interest rate cuts. The recovery in demand was particularly visible in March, which was clearly better in terms of sales than the first two months of the year. At the same time, the first quarter brought a decline in the number of apartments available for sale in some large cities.

We see the current market situation as stable and maintain our annual targets. In the coming months, we will focus on expanding our offer and launching new projects. In 2026, we plan to introduce and start construction of 4,350–4,550 apartments, most of them in the first half of the year.

Grzegorz Smoliński, Member of the Management Board of Dom Development S.A.

In the first months of the year, we observed a continuation of the recovery in demand on the housing market. As a result, in the first quarter of 2026, Dom Development Group sold 1,161 net apartments. This is 12% more than a year earlier and also the best first quarter in the company’s history.

It was also the seventh consecutive quarter in which we recorded sales of at least 1,000 units, confirming continued strong demand for our products.

The good results were mainly driven by improved customer creditworthiness, linked to lower interest rates and rising wages. Our well-matched offer also helped. Many of our projects include smaller apartments, which are more affordable and better suited to the needs of buyers using mortgage financing.

Zbigniew Juroszek, CEO of Atal

In the first quarter of 2026, Atal Group reported very strong apartment sales, signing 644 development and preliminary agreements. This result was 88% higher than in the first quarter of 2025 and 20% higher than in the previous quarter. In March alone, the company contracted 365 units, its best monthly result since August 2021.

An important stimulus for the market recovery, which also contributed to the company’s sales success, came from interest rate cuts, improved creditworthiness among borrowers and developers’ flexible discount and marketing policies. In our case, the structure of the offer is also favourable from the buyers’ point of view. It is dominated by completed or nearly completed apartments, which provide a more realistic purchasing experience and are therefore more willingly chosen by customers.

Andrzej Swoboda, Vice-President of the Management Board, CTE Group

In the first quarter of 2026, CTE recorded a clear increase in apartment sales compared with the same period in 2025. This is a significant change, especially given the more cautious sentiment that still dominated the market a year ago.

Several key factors contributed to the improvement. First, the decline in interest rates translated into greater availability of mortgage loans and improved customer creditworthiness. This directly stimulated demand, especially among people who had previously postponed purchase decisions.

The second important factor was the more advanced stage of our investments, including in Wrocław. Customers are much more willing to make decisions in projects that are already under construction or approaching completion. This reduces perceived risk and shortens the waiting time for apartment handover.

As for trends in the first three months of the year, we saw a gradual improvement in customer activity. The beginning of the year still brought a cautious recovery, while February and March clearly confirmed growing interest in purchases. We noticed the return of mortgage-financed buyers, as well as continued interest from investors, who see real estate as a stable store of capital.

Andrzej Gutowski, Sales Director at Ronson Development

The first quarter of 2026 brought better sales results than the same period last year. We sold 122 apartments, compared with 96 units in the first quarter of 2025. Our Warsaw projects attract the most interest, especially Ursus Centralny and Zielono Mi. We are also seeing growing interest in the premium segment, including houses in the Nova Królikarnia project.

Several factors influenced sales levels. Above all, we are seeing a gradual easing of credit policy and further interest rate cuts, which are increasing the availability of financing for customers. As for trends in the first three months of the year, we noticed a revival in sales activity, but not a sudden surge. We are talking more about gradual market stabilisation than a sharp change. Customers are returning to the market in a more balanced way, which gives us a solid basis for further sales growth in the coming quarters. Our goal is to improve on last year’s result and exceed 600 units sold.

Mariusz Gajżewski, Head of Sales, Marketing and Communication at BPI Real Estate Poland

Although the beginning of the year was marked by a slight slowdown, we assess the first quarter as good and active in terms of sales, with a clearly better demand environment than a year earlier.

This was mainly due to improved creditworthiness, a lower cost of money than a year ago, rising wages and strong customer activity from the end of January. In the first three months of the year, customers also became increasingly selective. Location, project readiness, functional layout and the total price of the apartment became more important than just the price per square metre.

Witold Kikolski, Member of the Management Board of MS Waryński Development S.A.

In the first quarter of 2026, in our Stacja Ligocka project, we achieved a sales level similar to that recorded in the fourth quarter of 2025. Sales were significantly influenced by attractive discounts and flexible purchase terms, which increased interest in the offer.

In the first three months of the year, compact three-room apartments attracted the greatest interest, meeting the needs of customers looking for functional units within a reasonable budget. This confirms the continuing trend of searching for well-designed apartments with an optimal layout and good value for money.

Zuzanna Należyta, Commercial Director at Eco Classic

Sales in the first quarter of this year remained at a similar level to a year earlier. We have a large supply, still high mortgage costs and, in addition, another armed conflict in the world, which does not support investment decisions.

Marcin Michalec, Managing Director at Okam Capital

In the first quarter of 2026, customers showed considerable caution. The decision-making process remained extended, mainly due to record supply, which gives buyers a sense of choice. However, there was a clear mortgage revival on the market linked to another interest rate cut, which genuinely increased the creditworthiness of Poles.

Although 20–30% of current mortgage activity consists of refinancing, the beginning of 2026 was a period of clear recovery. Data from the Credit Information Bureau show an increase in the number of mortgages granted to 21,500 in January, up 30.3% year on year, and 23,400 in February, up 53.9% year on year.

The company ended the first quarter with a result comparable to the same period in 2025. Sales remained at a similar level.

Damian Tomasik, CEO of Alter Investment

The first quarter of 2026 showed that the market has not stopped, but has become much more selective. I would not look at sales today only through the lens of whether more or fewer apartments are being sold. What we see is more of a qualitative than a quantitative change.

Compared with the first quarter of 2025, sales are more spread out over time, less impulsive, but at the same time more conscious. Customers are making decisions more slowly, but when they do buy, they are more determined.

Several key factors influenced sales levels. First, there are no strong programmes stimulating demand, which in previous periods could rapidly accelerate purchase decisions. Second, financing costs remain significant and customers are more cautious. Third, the growing availability of offers gives buyers greater comfort of choice, but also extends the decision-making process.

At the same time, one very clear trend is visible: there is capital on the market, but it is looking for safety. Customers are analysing location, project preparation standards and investment risk much more carefully. Average projects sell more slowly, while well-prepared investments, especially in good urban locations, maintain stable sales.

From our perspective as a land developer, this confirms the direction we have been pursuing for years. Today, the winner is not the one with the largest number of apartments in the offer, but the one who can deliver a project that is measurable, prepared and limits risk on the investor or developer side. This is the most important trend at the beginning of 2026: the market has moved from a phase of demand driven by emotion to a phase of decisions based on analysis.

Dawid Wrona, CEO of Archicom

In the first quarter of 2026, Archicom Group sold 602 apartments, an increase compared with 530 units sold in the same period last year. At the same time, we handed over 713 apartments to clients, compared with 204 a year earlier. This resulted from the accumulation of investment schedules and confirms the growing scale of our operations.

The beginning of the year, following an intensive fourth quarter last year, brought more moderate sales activity, which was a natural consequence.

Sales in the first months of this year were also influenced by seasonality. The holiday and winter break period is traditionally associated with a lower tendency among customers to make purchase decisions. External factors, including geopolitical tensions, also temporarily increased buyer caution.

However, we saw that as the weeks passed, the situation gradually stabilised and interest in our offer returned. At the same time, we remained very active on the supply side. In the first quarter, we introduced new projects to the market, consistently expanding our offer and preparing for the next quarters of the year.

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