Interest in real estate in Poland among foreigners is steadily increasing. In some developments, more than 30% of buyers are from outside the country. The largest groups are citizens of Ukraine and Belarus, but investors from the EU, Asia, and the Middle East are also increasingly present. RynekPierwotny.pl gathered insights from leading developers to better understand this growing trend.
Novisa Development: 36% of Buyers Are Foreigners
Zachariasz Nercz, Member of the Board and Director of Marketing and Sales at Novisa Development, reports that foreigners accounted for 36% of all buyers over the past 12 months. This includes:
- Ukrainians (20%)
- Belarusians (10%)
- Others (6%) – primarily from Asia and Central and Eastern Europe
“We’re seeing a clear upward trend, especially among clients planning long-term settlement in Poland with families, jobs, and children’s education,” Nercz notes.
“For many, buying property is not just a personal decision but also an investment, as Poland’s real estate market is viewed as stable and full of potential.”
Foreign buyers show a growing preference for larger apartments and single-family homes, especially those offering space and privacy—an attractive proposition for families. Developers are responding with multilingual customer service and more flexible procedures.
RONSON Development: Foreign Share Rises Sharply in Warsaw Projects
Agnieszka Gajdzik-Wilgos, Sales Manager at RONSON Development, highlights major increases in foreign buyer activity, particularly in Warsaw projects:
- Miasto Moje: from 10.3% (2023) to 30% (2025)
- Ursus Centralny: from 9% (2023) to 26% (2024), stabilizing at 23% (2025)
- Zielono Mi: 9% (2024) to 15% (2025)
In Wrocław, foreigners accounted for 23 out of 101 transactions in 2023, and 5 out of 7 in 2025 so far.
The most active buyers are again Ukrainians and Belarusians, with additional clients from Vietnam, Turkey, and Israel.
Lokum Deweloper: Focus on Family Housing
According to Michał Witkowski, Sales Director at Lokum Deweloper, foreigners currently make up less than 20% of buyers, primarily:
- Ukrainians
- EU nationals
- Many mixed-nationality couples, often with Polish women as primary buyers
These buyers prefer 3- and 4-room apartments aimed at permanent residence. They value not only the standard of housing but also safe and comfortable environments for their families.
RealCo: Warsaw’s Suburbs Attract Foreign Buyers
Dorota Kos, Sales & Marketing Director at RealCo, links housing demand to labor market data. According to the Polish Central Statistical Office (GUS), there were over 1.06 million foreign workers in Poland by late 2024—717,800 of them Ukrainians.
In Michałowice near Warsaw, 20% of RealCo’s buyers are foreigners, often working in the capital. These clients appreciate the proximity to Warsaw combined with green surroundings, good infrastructure, and access to schools and preschools.
In contrast, Wrocław sees only isolated foreign buyers in RealCo’s projects.
Archicom: 10% of Buyers Are Foreign Nationals
Piotr Ludwiński, Sales Director at Archicom, states that foreigners account for around 10% of sales, mostly Ukrainians, with growing interest from Israeli nationals and southern European couples.
Develia: Foreign Buyers Mostly from Ukraine and Belarus
According to Tomasz Kaleta, Managing Director of Sales and Marketing at Develia, foreigners make up about 6% of their clientele:
- Ukrainians – ~50% of foreign buyers
- Belarusians – ~25%
- Others from diverse backgrounds
Foreign demand is increasing, driven by both residential and investment purposes, as Polish prices remain lower than in Western Europe.
In 2024, foreigners purchased over 17,300 apartments, up from 14,000 in 2023. Most transactions are for long-term housing, though some are clearly aimed at investment potential.
Q3D Locum: Foreign Demand Grows in Major Cities
Grzegorz Woźniak, CEO of Q3D Locum, confirms strong and rising foreign interest in Warsaw, Kraków, Wrocław, and Gdańsk.
“The trend is driven by Poland’s growing appeal as a place to live and work, economic stability compared to neighbors, and still-attractive real estate prices,” Woźniak explains.
Geopolitical factors, including the war in Ukraine, have also spurred migration. Though foreigners represent under 5% of Q3D’s clients, their presence is increasingly notable. Buyers include nationals from Turkey, Belarus, France, Brazil, and South Africa, in addition to Ukrainians.
Conclusion
Foreigners are becoming a significant force in Poland’s real estate market—especially in major urban centers and their suburbs. While Ukrainians and Belarusians dominate, diversity is growing, with rising interest from other continents as well. Developers are responding by tailoring their offerings to meet the expectations of a more international clientele.
Source: CEO.com.pl – Rising Interest from Foreign Buyers in Poland