The cost of business-to-business (B2B) services in Poland continues its upward trend, albeit at a more tempered pace than in previous years. According to the latest data from Statistics Poland (GUS), producer prices for business services in the fourth quarter of 2025 rose by 0.3% compared to the previous quarter and 3.4% year-on-year.
This indicates that while the costs for essential services—such as consulting, advertising, legal aid, and IT—are still climbing, the aggressive price spikes seen during the high-inflation period of recent years have significantly cooled. For the entirety of 2025, prices averaged 3.6% higher than in 2024.
Key Sector Price Movements (Q4 2025)
The quarterly data reveals a diverse landscape, with some sectors feeling the squeeze more than others.
The Highest Quarterly Increases:
- Advertising & Market Research: +1.6%
- Management Consulting: +1.0%
- Film/Video Production & Cleaning Services: +0.9%
The Most Stable Sectors:
IT, architectural services, and the security sector saw marginal growth of just 0.1%. Meanwhile, employment-related services (recruitment and job agencies) remained completely flat compared to Q3, suggesting a stabilization in the labor market during the latter half of the year.
Where Prices Fell:
The most significant drop occurred in public and subscription broadcasting, where prices plummeted by 4.9% quarter-on-quarter. Minor decreases were also noted in tourism/travel agencies (-0.6%) and rental/leasing services (-0.2%).
Annual Trends: Security and Information Leading the Charge
When looking at the full year-on-year comparison (Q4 2025 vs. Q4 2024), the shifts in the market become even more apparent.
| Service Sector | Year-on-Year Change |
| Security & Investigation | +7.1% |
| Information Services | +5.6% |
| Employment Activities | +4.9% |
| Publishing Activities | +1.2% |
| Tourism Services | +1.1% |
| Rental & Leasing | +0.8% |
Notably, TV and radio broadcasting was the only industry to record an annual price decrease, falling 3.0%. Analysts suggest this may be driven by intensifying competition and the shifting landscape of digital platforms and business models.
Conclusion: Easing Pressure on Businesses
The overall outlook for the Polish B2B service market suggests that while price pressure persists, it is weakening. Annual increases in the low single digits signal a period of cost stabilization for companies relying on external expertise.
However, the data clearly shows that services requiring specialized competencies—specifically those tied to security, information management, and high-level consulting—continue to command the highest premiums.
Source: Enter Poland / Data Source: Statistics Poland (GUS).
