Auchan Poland has presented its financial results for 2024. The company recorded sales revenues exceeding PLN 10,992 million. In 2024, the retail chain contributed nearly PLN 854 million to the Polish budget in the form of taxes and levies. The retail sales tax amounted to PLN 125 million, while the paid VAT surplus totaled PLN 237 million. The company paid over PLN 19 million in corporate income tax (CIT) and received a refund of overpaid CIT for the years 2018–2020 amounting to PLN 17 million. Advance payments and contributions related to social security (ZUS) and personal income tax (PIT) exceeded PLN 387 million. Auchan closed the year with a net profit of PLN 167 million, and operating profit amounted to PLN 280 million.
“At Auchan, we consistently pursue a strategy aimed at providing customers with the widest possible selection of products at the best prices. We prioritize high quality and local sourcing — as much as 96% of the assortment in our stores comes from Poland, which not only supports the domestic economy but also responds to growing consumer expectations for healthy and responsible nutrition. We focus on developing our own Auchan brands, especially expanding the range of products under our unique private label ‘Pewni Dobrego,’ which features excellent-quality items from local producers,” says Alexandre Saussard, CEO of Auchan Poland.
In 2024, Auchan continued modernizing its stores to meet contemporary standards and rising customer expectations. Simultaneously, operating in a demanding market environment marked by labor shortages, the company concentrated on optimizing its organizational structure and adapting to gradually reduced retail space. Thanks to these efforts, Auchan maintained price competitiveness while continuing to offer customers top-quality products.
One of the priorities in store modernization remains energy transition — Auchan continues to invest in decarbonization programs and strives to promote low-emission product offerings that support a more sustainable lifestyle. The company steadily strengthens its position in the domestic market by expanding its network of own and franchise stores, particularly in the convenience and supermarket formats. Strategic partnerships supporting this growth are also emphasized. Moreover, Auchan invests intensively in digitalization to fully leverage modern technologies in both day-to-day store operations and delivering enhanced shopping experiences.
Auchan Poland manages a network of 110 own stores: 70 hypermarkets — including three Atac hyper discount stores — 39 supermarkets, and the autonomous Auchan GO store. Additionally, the chain cooperates with 27 franchise stores and 105 convenience stores under the Easy Auchan brand in partnership with bp.
